Better Product Design

This site has been developed as a resource for the Good Design Practice program, a joint initiative between the Institute for Manufacturing and the Engineering Design Centre at the University of Cambridge, and the Department of Industrial Design Engineering at the Royal College of Art (RCA) in London. The program aims to provide support to companies in developing and improving their product design capability as part of the new product introduction process.

The site is intended for anyone involved in the design, development or management of new products and will contain information, tools, resources and details of events.

Innovation section added (Overview of key innovation concepts)

Product case history section updated (brief case studies of some interesting products)

What is good design? Guiding principles Key design activities Design Maturity Auditing design capability Tools and Techniques Effective product design New product introduction Innovation Collaboration in NPD Some interesting products Further reading Product design / NPD links Events Contact us

GDP Program | Design maturity | Effective product design | Tools and techniques | New product introduction